Intrinsic motivation
Doing an activity for the inherent satisfaction it provides. Pure curiosity, enjoyment, challenge.
Intrinsic and extrinsic motivation · Ryan & Deci (2000) 
Self-Determination Theory (motivation)
Self-Determination Theory (SDT) by Ryan and Deci distinguishes several types of motivation based on their underlying degree of autonomy. At one extreme: intrinsic motivation — acting because the activity itself is interesting. At the other: controlled motivation — acting for a reward or to avoid punishment. Between them lies a continuum where extrinsic motivation can gradually be internalized until it becomes autonomous.
Key dimensions
01
Autonomy
The need to act by choice, in alignment with one's values.
02
Competence
The need to feel effective and capable of progressing.
03
Relatedness
The need to belong, to feel connected to others.
Model categories
Integrated regulation
The most autonomous form of extrinsic motivation: the activity fully aligns with the person's identity.
Identified regulation
The person recognizes the personal value of the activity, even if it is not intrinsically enjoyable.
Introjected regulation
Acting to avoid guilt, anxiety, or to preserve self-esteem.
External regulation
Acting solely for a reward or to avoid punishment. The least autonomous form.
Key takeaways
- Motivation is not a quantity but a quality.
- External rewards can reduce intrinsic motivation.
- Three fundamental psychological needs: autonomy, competence, relatedness.
- Autonomy-supportive management fosters durable engagement.
Apply this framework to your teams
TalentAssessment builds custom assessments rooted in the most established psychometric models.
Try for free